Ambition for know how

Professional excellence

Kérastase re-invented professional excellence, gave new emphasis to the different steps and the finesse of the art and technique of hairdressing.

Over the years, with their unique atmosphere, salons have become true spaces for dialog where service has been enriched by creating emotional ties. A point of view, a technique, a form of care that is authentically “different”: these three elements act in synergy to capture the essence of what women really want: via an inspiration of beauty, they want to access for themselves a vibrant experience, the vibrant experience of an advisor-hairstylist who prescribes the care products they need.